How to leverage the hottest social network for your job search.

Pinterest

Although it was founded in 2008, it was really in 2010-11 that Pinterest took off and became a favorite social network of tens of millions of people, especially in the US.

Once there’s such a critical mass of people on a social network, it becomes natural that some would use it to find a job.

Here’s how they’re doing it.

28 Job Search Experts’ “Pinsights”

Jessica MerrellJessica Merrell, blogging4jobs: Create boards with information worth sharing. most important is the board about you.
Dorlee MDorlee M, dorleem: Pinterest can be a great way to conduct research on a company of interest (to see how they present themselves, what is important to them, what is their company culture) as well as an informal way to present who you are, what your interests are and how you are likely to represent your future employer on duty and off duty.
Rosa VargasRosa Vargas, CareerSteering: Be selective as to what you pin. Your pinning must reinforce your brand.
Miriam SalpeterMiriam Salpeter, miriamsalpeter: Don’t underestimate opportunities to connect with companies, potential colleagues and experts via Pinterest. Use Pinterest to learn information you may not otherwise know and be sure to leverage it to your advantage!
Sital RupareliaSital Ruparelia, sitalr: 1. Showcase portfolio of work achievements 2. Vision boards with images/quotes to inspire
Dawn BugniDawn Bugni, dawnbugni: As with any social media site, it’s important to engage. Follow companies of interest. Post info that supports your career expertise and gives insight into the whole person. Above all, remember there are no privacy settings. Anything liked or posted ties directly back to you. Pin wisely.
Julie WalravenJulie Walraven, juliewalraven: Make sure everything you put there represents the you that you would share with an employer.
Gayle HowardGayle Howard, gaylemhoward: Search for jobs, job resources or for career wisdom and resources.
Jason AlbaJason Alba, JibberJobber: LOL I tell job seekers to stay away from Pinterest… for now. Unless you are in certain industries or professions, it’s a waste of time.
Tory JohnsonTory Johnson, toryjohnson: job searching is personal. Connect on mutual interests. Showcase your personality on your boards. Demo expertise in social
Hannah MorganHannah Morgan, careersherpa: Pin your brand in pictures and words! Include links to professional and not-too-personal interests.Think in terms of key words and be active. FYI…wrote a post about what pinterest says about you
Chandlee BryanChandlee Bryan, bestfitforward: Write an anecdotal resume that tells your career story
Jason SeidenJason Seiden, jasonseiden: Be profersonal–mix some personality into your professional ambitions!
Jennifer McClureJennifer McClure, jhjmcclure: create a visual resume via Pinterest to share!
Wendy TerwelpWendy Terwelp, knocks.com: Whatever is put online should be on brand for you and your career goals – beyond the job search. Jobvite survey last year stated 89% of recruiters hire through social media. Pinterest is new. Growing fast. Can impact Google search results.
Alison DoyleAlison Doyle, alisonmdoyle: Show off your taste in peer work, pin infographics related to your specialty, and create a base of links to great articles. More Pinterest job seeker tips
Melissa CooleyMelissa Cooley, thejobquest: Choose items that reflect professional POVs. You can have boards/pins of a personal nature, but too much of that doesn’t .get your message across. Your brand gets lost in the shuffle as a result.
Susan StrayerSusan Strayer, evvivabrands: As a job seeker, use Pinterest to learn more about brands you’re interested in. We showcase our team and brand personality.
Joshua WaldmanJoshua Waldman, joshuawaldman: Publish good stuff :)
Cyndy TrivellaCyndy Trivella, cyndytrivella: Great opportunity for creative types to connect & showcase their work.
Margo RoseMargo Rose, hrmargo: Create an infographic resume & post it there.
Mark DysonMark Anthony Dyson, markadyson: A quote from an interview that a job seeker had from a thought leader in his or her field is impressive to employers i.e. thought leaders in the job seeker’s industry, along with an image that captures the essence of the quote.
Neal SchafferNeal Schaffer, nealschaffer: Pin websites you regularly read to keep up on your industry or profession – impress hiring manager & become a resource.
Karen SiwakKaren Siwak, karensiwak: If you are a visual thinker Pinterest can be useful, but don’t lose sight of the purpose behind the pictures.
Jacqui Barrett-PoindexterJacqui Barrett-Poindexter, valueintowords: Pinterest is professional, light-hearted fun. Show spirit, enthusiasm and energy with your pin imagery. Beware of over-pinning; behave organically and naturally, yet strategically. Think before you publish.
Heather Coleman VossHeather Coleman Voss, heatherecoleman: My favorite tip is to create boards that reflect your career interests and add value. Add a board that incorporates your own blog posts, too.
Jennifer ScottJennifer Scott, hireeffect: Use boards to help demonstrate who you are to a potential employer. Include work and professional interests. and be sure to include key words in the pin descriptions.
Jacob ShareJacob Share, jacobshare: Create pin boards that show off your work portfolio, reflect your expertise and let you network with similar people & company reps.

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--Jacob Share