Become An Expert in Web2.0 Job Search Marketing

Are you a Senior Interface Hacker? A Director of Mobility? Possibly a User Experience Strategist?

Welcome to Web2.0 Job Titles

Never heard of these professions? Neither have I, until now. Fast Company magazine has created a slideshow of 10 Web2.0 job types. In the true spirit of Web2.0, FC simply took existing job profiles, jazzed them up with some cool-sounding titles and voila! Job Search Marketing is born. I can even imagine the list's creators betting on which of their terms will catch on and become Internet jargon like podcast or Googlewhacking or real world.

Some people are already taking these new keywords very seriously. Over on Ynet's Yoman Reshet, Asher Idan writes in Hebrew What are the Needed Professions of the Web2.0 Era? where he mulls over the evolution of the Internet career worker. Although I agree with some of the reactions taking a negative view, it's too easy to criticize people when they try to look into the future present.

After all, the whole point of the Web2.0 moniker was to regenerate interest in the Internet by making people do a double-take and say ‘Web2.0? That sounds cool. What is that?'. Clearly this strategy has worked. Perhaps if you take one of the Fast Company suggestions and use it (or its Hebrew equivalent) in your CV, that distinguishing factor will make your name stick in the mind of your next interviewer regardless of whether or not you're applying to a Web2.0 company.

Have you already tried putting a new spin on an old job title? Have you seen anyone else doing it? Tell us in the comments.

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