Rabbi Issamar Ginzberg: Marketing and Targeting Secrets for Job Seekers

In this fast-paced podcast interview, Rabbi Issamar Ginzberg gives you many practical tips to get through to employers now. There are so many tips given, you'll need to listen to this podcast more than once to catch them all. A marketing idea machine: who is Rabbi Issamar Ginzberg? In case you’ve been living in a cave for the past several years, Rabbi Issamar is an internationally acclaimed advisor to successful business owners, and a winner of Inc. Magazine’s prestigious “Entrepreneur of the Year” award.


Clever Career Networking Tip Inspired By McDonald’s Big Mac

The secret to the success of McDonald's Big Mac might just be the key to success in your job search. This is a guest post by Leslie Drew. If you’d also like to guest post here on JobMob, follow these guest post guidelines. Every year McDonald's sells 560 million Big Macs a year. That's crazy! Over half a billion. It would take you almost 16 years to count that high. What's so special about the Big Mac? Is it the largest burger in the world? No. According to the Guinness Book of World Records that distinction belongs to Mallie's Sports Bar and Grill in Southgate, MI. Is the Big Mac the best tasting burger? No. According to Zagat's Fast Food Survey In-N-Out Burger holds that title. Was it the first of its kind? Nope. According to this article the whole Big Mac concept is a direct copy of the Bob's Big Boy burger. So what is it?


How Much Company Research is Too Much Research?

Over on Secrets of the Job Hunt, Chris Russell refers to an interesting anecdote told by Harry Joiner on his blog the Marketing Headhunter recounting the tremendous efforts of a job seeker to understand the company he would be interviewing for. Chris calls it an "amazing story of true dedication to the job search process". It's a quick but fascinating read.


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